Core vs Professional Profiles – What is the Difference?
Core and Professional profiles are both public profiles in Wetu, meaning they are visible to all Wetu users and can be used in itineraries. The key difference lies in the level of content, media, and marketing capabilities available
Quick Links
- Key Differences at a Glance
- How Content Rating Differs
- Why Upgrade to Professional?
- Summary
- Need Help?
Key Differences at a Glance

Core Profile |
Professional Profile |
What it isA Core profile provides a basic listing in the Wetu database. It includes essential information needed for a profile to be usable in itineraries. What you can add
Limitations
Best for
|
What it isA Professional profile is a fully enhanced listing designed for marketing, sales, and client presentation. It allows for richer content and unlocks additional tools. What you can addEverything included in Core, plus:
Additional features
Requirements
Best for
|
How Content Rating Differs
- Core profiles can achieve up to 80% content completeness
- Professional profiles can achieve up to 100% content completeness
Professional profiles score higher because they allow:
- Additional media (e.g. video)
- More comprehensive content
- Expanded image limits
Why Upgrade to Professional?
Upgrading from Core to Professional allows you to:
- Present your product in a more compelling and visual way
- Improve your content rating and completeness
- Access powerful marketing tools like iBrochure
- Provide a better experience for agents and clients
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Summary
| Core = Basic presence Professional = Full experience + marketing power |
If your goal is simply to be listed, Core is sufficient. If your goal is to stand out, sell, and share, Professional is the better choice.
Need Help?
Contact us at support@wetu.com
Live Chat: Available on your dashboard