---
title: How do I set up Good We Do on my profile?
description: Learn how to add and manage Good We Do impact projects on your Professional Wetu profile, including what each field does and where your content appears.
---

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October 13, 2026

# How do I set up Good We Do on my profile?

## Learn how to add and manage Good We Do impact projects on your Professional Wetu profile, including what each field does and where your content appears.

Quick Links  
\- [What Good We Do is](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H1)  
\- [Before you start](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H2)  
\- [How to find Good We Do](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H3)   
\- [Add a project](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H4)  
\- [Project focus categories](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H5)  
\- [Add media to a project](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H6)   
\- [Edit or delete a project](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H7)  
\- [Where your projects appear](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#H8)   
\- [Need help?](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#Need_Help)

Good We Do is the impact storytelling feature for Professional Stay profiles. It gives you a structured place to share your responsible tourism story with trade partners and, ultimately, travellers. You add projects that describe the work you do, the change you want to create, and the impact it has.

This article explains what Good We Do is, where to find it, and how to add and manage your projects.

### **What Good We Do is**

Good We Do is a section within the Responsible Tourism tab of your Professional Stay profile. It allows you to add individual projects that describe the work your business is doing to create a positive impact.

Each project has a name, a mission statement, an impact statement, a focus category, an optional external link, and supporting images or videos.

**Important:** Wetu provides the tools to record and share this content. You make, own, and are responsible for the accuracy of every claim in your Good We Do projects. Do not record claims you cannot evidence or substantiate. 

 Good We Do is a Professional profile feature. It is not available on Core profiles. 

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Before you start**

Wetu recommends completing the following before you add Good We Do content:

1. **Complete your Sustainability Profile:** a self-declaration of your practices across 10 categories, available under Responsible Tourism on your profile.
2. **Complete your Governance form:** health, safety, and legal due diligence, available under Resources on your profile.

When your Good We Do projects sit on a documented base, your claims are better supported. Projects added before the Sustainability Profile and Governance form are complete carry more risk if your content is reviewed under consumer protection rules.

 **Note:** The Empowering Consumers for the Green Transition (ECGT) Directive has applied to businesses marketing to EU consumers since 27 September 2026. Liability for any claim you make, including impact claims in Good We Do, sits with your business, not with Wetu. Vague or unsubstantiated claims carry legal risk. Record only what you can back up. 

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **How to find Good We Do**

Navigation path: Home \> Content Solutions \> Profiles \> \[your profile\] \> Responsible Tourism \> Good we do

#### **Step by step:**

 1. From the left-hand menu, click Content solutions.

**![1](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/1.jpg?width=670&height=373&name=1.jpg)**

 2. Click **Profiles**. 

![2](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/2.jpg?width=670&height=348&name=2.jpg)

 3. In the Profiles list, find your Professional Stay profile. Click the three-dot menu (**⋮**) next to it. 

![3](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/3.jpg?width=670&height=360&name=3.jpg)

 4. Select **Edit profile**. 

![4](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/4.jpg?width=670&height=356&name=4.jpg)

 5. Inside your profile, click the **Responsible tourism** tab. 

 6. In the left panel, click **Good we do**. 

The Good we do section opens. Any projects you have already added will appear here.

7\. Click **Add project** to add a new one.

![5](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/5.jpg?width=670&height=333&name=5.jpg)

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Add a project**

1. Click **Add project** in the top right of the Good we do section.
2. The project editor opens with two parts: project details and media.

![6](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/6.jpg?width=670&height=513&name=6.jpg)

#### **Project details**

Complete the following fields:

**Project name** (required) Give your project a clear, specific name. For example: "Pack For a Purpose" or "Community Water Initiative." Avoid vague names like "Our Green Work."

**Our mission** (required) Describe the challenge your project addresses and the change you want to create. Be specific about what you are doing and why.

**Our impact** (optional) Share measurable results, tangible outcomes, or progress worth celebrating. Use real numbers where you have them: meals provided, hectares protected, jobs created. Avoid general statements without evidence.

**External link** (optional) Paste a URL where trade partners can learn more, a project page, a partner organisation's website, or a report. Make sure the link is publicly accessible.

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Project focus categories**

 Select one or more focus categories that describe your project. The categories are: 

| Category | Description shown in Wetu |
| --- | --- |
| **Conservation and Wildlife** | Protecting habitats, nurturing biodiversity, and safeguarding wildlife |
| **Local Community Impact** | Supporting resilient, thriving, and culturally rich communities |
| **Learning and Skills** | Unlocking potential, training future leaders, and inspiring lifelong learning |
| **Employment and Well-being** | Creating meaningful work, caring for your people, and nurturing successful teams |
| **Environment and Resources** | Reducing energy, water and waste, and using resources carefully |
| **Other** | Anything that does not fit the categories above |

 You must select at least one category. You can select more than one if the project spans multiple areas. 

![10](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/10.jpg?width=611&height=325&name=10.jpg)

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Add media to a project**

Each project has a Media section below the project details form. You can add images and long-form videos.

#### **Images**

- Click or drag files into the upload area.
- You can upload up to 60 images per project.
- Use landscape images where possible — portrait images may appear cropped.
- Minimum width: 1500px. Images narrower than this may appear blurry.
- Accepted file types: JPG or PNG.
- Drag images to reorder them after uploading.

![7](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/7.jpg?width=670&height=509&name=7.jpg)

#### **Long-form videos**

Click the **Long form videos** tab to add video content. Use videos to bring your project to life with footage of the work in action.

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Edit or delete a project**

Once a project is saved, it appears as a card in the Good we do section.

- To **edit** a project, click the pencil icon on the project card.
- To **delete** a project, click the bin icon on the project card.

![9](https://knowledge.wetu.com/hs-fs/hubfs/Knowledge%20Base%20Content/The%20Good%20we%20Do/Media%20steps/9.jpg?width=670&height=331&name=9.jpg)

 Deleting a project removes it permanently. It cannot be recovered. 

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Where your projects appear**

Good We Do projects appear in the following places:

- **Trade Profile** (Responsible Tourism tab): trade partners who open your Trade Profile link will see your Good We Do projects.
- **Itinerary outputs:** when your property is included in a Wetu itinerary, travellers see your Good We Do projects in Discovery outputs.

Follow this link: [What is Good We Do (GWD) and where does it appear in Wetu?](https://knowledge.wetu.com/what-is-good-we-do-gwd-and-where-does-it-appear-in-wetu?hsLang=en) 

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

### **Need help?**

**Email us**: support@wetu.com  
**Chat to us** live on your dashboard

[back to top](https://knowledge.wetu.com/how-do-i-set-up-good-we-do-on-my-profile#back_to_top)

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