Quick Links
- Why content types matter
- Overview of content types
- 1. Stays
- 2. Destinations
- 3. Attractions & Landmarks
- 4. Things to Do
- 5. Food & Beverage
- 6. Venues
- 7. Infrastructure
- 8. Information/Services
- How content types work together
- Content loading and management
- Best practices for content
- Content definitions vs. regional terms
- Troubleshooting
- When contacting the Content Team
- Need help?
Why content types matter
Content is crucial for selling experiences to travellers. Wetu's content team can help load content or facilitate conversations with your providers.
Important: Wetu's content definitions are system-specific and may differ from regional definitions.
Questions? Contact the Content Team: contentservices@wetu.com
Overview of content types
Wetu organises content into these categories:
1. Stays - Where travellers sleep
2. Destinations - Geographic areas or regions
3. Attractions & Landmarks - Places of interest
4. Things to Do - Activities and experiences
5. Food & Beverage - Dining establishments
6. Venues - Event and meeting spaces
7. Infrastructure - Transport hubs and routing points
8. Information/Services - Support services and contacts
1. Stays
Places where travellers sleep whilst on holiday.
Types of stays
| Hotels Traditional hotel properties, urban and resort hotels, boutique hotels |
Guest Houses Small accommodation, B&Bs, family-run properties |
Short-term Rentals Holiday homes, apartments, vacation rentals |
Villas Private villas, estate properties, luxury residences |
| Lodges Safari lodges, game lodges, eco-lodges |
Motels Budget stays, transit accommodation |
Rail Sleeper trains, luxury rail journeys, overnight train accommodation |
Boats Houseboats, yachts, cruise ships |
| Mobile Safari Travelling camping safaris, moving accommodations, bush camps |
Camp/Seasonal Camps Fixed tented camps, seasonal safari camps, bush camps |
Vehicles Campervans, RVs, overland trucks |
|
Important notes about stays
Learn more: See knowledge base article on how to add room types in the supplier tab.
Supplier-managed profiles: The Content Team does not update Supplier-managed profiles. Suppliers must update their own content.
2. Destinations
A geographical or conceptual area where a traveller will be staying.
Types of destinations
- Countries - National boundaries, country-level content
- Provinces/States - Regional divisions, state-level areas
- Towns/Cities - Urban destinations, city content
- Tourist Regions - Defined tourism areas, popular regions (e.g., Cape Winelands, Masai Mara)
- Nature Reserves - Protected areas, wildlife reserves, conservation areas
- Conservation Areas - Managed conservation zones, protected ecosystems
How destinations work in Wetu
Automatic population:
-
Destination linked to accommodation in that area
-
When accommodation added to itinerary
-
Destination automatically populates
For areas without accommodation:
Wetu loads Sites/Attractions instead
-
Manually added to Planner
-
Have GPS coordinates for routing
Routing capability: GPS coordinates allow route building between locations.
3. Attractions & Landmarks
Categories of attractions
| Entertainment Theme parks, Cinemas, Theatres, Entertainment venues |
History & Culture Museums, Historical sites, Cultural centres, Heritage locations |
Leisure Parks, Gardens, Recreational spaces |
| Nature Natural wonders, Scenic viewpoints, Geological sites, National parks |
Shopping Markets, Shopping districts, Craft centres, Malls |
Wildlife Wildlife viewing points, Migration crossings, Bird hides, Conservation centres |
4. Things to Do
Activities that travellers can partake in during their journey.
Categories of attractions
- Adventure: Bungee jumping, skydiving, rock climbing, zip-lining, abseiling
- Leisure: Spa treatments, yoga sessions, meditation, wellness activities
- Outdoor: Hiking, walking safaris, bush walks, nature trails, Camping
- Sport: Golf, tennis, cycling, running, team sports
- Watersports: Diving, snorkelling, surfing, kayaking, sailing, fishing
Activity vs. component vs. day tour
Single activity:
- Linked to one location
- Add as "Things to Do"
Multiple activities combined:
- Load as Component (custom package)
- Or create Day Tour
Flexibility: Choose format based on complexity.
5. Food & Beverage
Types of F&B establishments
- Restaurants: Fine dining, casual dining, quick service, ethnic cuisine
- Cafés: Coffee shops, breakfast spots, light meals, bakeries
- Bars: Pubs, wine bars, cocktail bars, lounges
F&B with entertainment
Some listings include:
- Live music venues
- Dinner theatres
- Cooking experiences
- Food tours
6. Venues
Places where events, meetings, or large activities take place.
Common Venue Types
| Conference Centres Meeting facilities, Conference rooms, Business venues |
Stadiums Sports stadiums, Arenas, Large event spaces |
Expo Centres Exhibition halls, Trade show venues, Convention centres |
Corporate Facilities Office spaces, Training centres, Corporate retreats |
Not venue types: Bed & Breakfast, Guest houses & lodges, and Tented or outdoor camps should not be categorised as venues. These should be under accommodations (Stays).
Using venues in itineraries
For:
- Corporate travel
- MICE (Meetings, Incentives, Conferences, Exhibitions)
- Events
- Group bookings
7. Infrastructure
Important map locations for routing, without images or descriptions.
Infrastructure types
| Harbours/Ports Seaports, Ferry terminals, Marina points |
Airports Commercial airports, Regional airports International Airports Major international hubs, Gateway airports |
| Airfields Small airstrips, Private airfields, Bush airstrips |
Train Stations Railway stations, Metro stations, Train terminals |
Purpose of infrastructure
Route building:
- Needed to build accurate routes
- GPS coordinates for navigation
- Transfer point identification
No content included:
- No images
- No descriptions
- Just location data
Behind the scenes: Infrastructure enables routing but doesn't appear as featured content.
8. Information/Services
Services or people you work with that you want to link for travellers.
Service types
Information
- Tourist information centres
- Visitor centres
- Help desks
Meet and Greet
- Airport greeters
- Transfer coordinators
- Welcome services
Persons
- Tour guides
- Drivers
- Representatives
- Local contacts
How content types work together
Example itinerary structure
Day 1: Arrival in Cape Town
- Infrastructure: Cape Town International Airport
- Information/Service: Meet and Greet representative
- Stay: Boutique Hotel in V&A Waterfront
- Destination: Cape Town (auto-populated)
Day 2: Cape Peninsula
- Things to Do: Guided tour to Cape Point
- Attraction: Cape of Good Hope
- Attraction: Penguin Colony at Boulders Beach
- Food & Beverage: Lunch at Simons Town restaurant
Day 3: Winelands
- Destination: Stellenbosch
- Things to Do: Wine tasting tour
- Attraction: Historic town centre
- Stay: Wine Estate Lodge
Content loading and management
Who loads content?
Wetu Content Team
-
Load public content
-
Add destinations
-
Create attractions and landmarks
-
Load infrastructure
-
Add activities
-
Add food and beverage establishments
Suppliers
-
Create/manage Core or Professional (Enhanced) profiles
-
Add their own stay properties
-
Create iBrochures
-
Upload images and descriptions
-
Manage their profiles
-
Add room types themselves
Your team
-
Add custom components
-
Create day tours
-
Load private content
-
Build itineraries
-
Create meet and greet services
Getting content loaded
For public content:
-
Contact Wetu Content Team
-
Request specific destinations, attractions, or infrastructure
-
Content team loads to public database
For supplier content:
-
Wetu can facilitate conversations with providers
-
Encourage top providers to add content
-
Suppliers create Professional profiles
-
Content becomes available to all Wetu users
For private content:
-
Create in your Product Manager
-
Add to your account only
-
Not visible to other Wetu users
Best practices for content
Choose the right content type
Stay vs. Attraction:
-
Sleeping there? → Stay
-
Just visiting? → Attraction
Activity vs. Component:
-
Single activity at one location? → Things to Do
-
Multiple activities packaged? → Component or Day Tour
Destination vs. Site:
-
Large area with accommodations? → Destination
-
Specific point of interest? → Site/Attraction
Keep content updated
Regular reviews:
-
Quarterly: Check your custom content
-
Annually: Verify public content still accurate
-
As needed: Update when changes occur
Report issues:
-
Contact Content Team for public content
-
Contact suppliers for their profiles
-
Update your own private content directly
Content definitions vs. regional terms
Important: Wetu's definitions are system-specific.
Examples of differences:
Lodge:
-
Regional: May mean small accommodation or B&B
-
Wetu: Safari lodge or game lodge specifically
Mobile Safari:
-
Regional: May include any mobile accommodation
-
Wetu: Specifically travelling camping safaris
Destination:
-
Regional: May mean entire country or specific site
-
Wetu: Geographic area linked to accommodation
When in doubt: Contact Content Team for clarification.
Troubleshooting
Can't find content type I need
- Check if fits existing category
- Contact Content Team for guidance
- May be loaded under different name
- Request new content type if truly missing
Content appearing in wrong category
- Content Team can recategorise
- Email: contentservices@wetu.com
- Provide content name and correct category
Infrastructure not showing for routing
- May not be loaded yet
- Request infrastructure point from Content Team
- Provide exact GPS coordinates if available
Supplier content not appearing
- Check supplier has Professional profile
- Verify content is published
- Confirm supplier has completed profile
- Contact supplier or Wetu support
Need help?
For supplier content:
- Contact suppliers directly
- Or email Success Team for facilitation
For custom content:
- Email: support@wetu.com
- Live chat: Available in dashboard